MEET JOHN


HI! I'M JOHN


I came to copywriting through a career of storytelling. You could say I am driven to find (and tell) new stories.

I have been a journalist, an academic, a researcher and a consultant over the years. In each case, I found myself looking to explain a piece of the world in compelling and meaningful ways, engaging people through my own curiosity.






TOP 3 THINGS THAT I CAN DO FOR YOU






I'M PROUDEST OF...

Winning the support of key agricultural organizations for a province-wide initiative that once had little public awareness

Finding and profiling new businesses that connect cycling with social enterprise

Supervising students as they overcame obstacles to complete their degrees and find work in their field

Being a parent!





PORTFOLIO

Here's just a taste of my portfolio.

I have over 16 years of experience in Education, Not-for-Profit and Publishing

Toronto's bike-sharing network

Torontoist - "Toronto’s Bike-Sharing Network Set to Double"

bike lanes on bloor

Dandyhorse - "Bike lanes on Bloor now one council meeting away from becoming reality"

Organic_More than just marketing

Organic Council of Ontario - "Organic: More than Just Marketing"

Supporting small scale organic producers in ontario

Organic Council of Ontario - "Supporting Small-Scale Organic Producers in Ontario"

Is today's congestion yesterday's sewage

Dandyhorse Magazine - "Is today’s congestion yesterday’s sewage?"

switchback cyclery

Dandyhorse Magazine - "Switchback Cyclery: A Bike Shop that Builds Community"

Making sense of organic labels

Organic Council of Ontario - "Making Sense of 'Organic' Labels for Non-food Products"





EDUCATION

  • 2007Doctorate of Philosophy (Geography)

    York University
  • 2002Master of Arts (Geography)

    York University
  • 1997Graduate Diploma (Print Journalism)

    Centennial College
  • 1994Bachelor of Arts (African Studies)

    McGill University

FUN FACT:

I once made it my mission to own every book published by Philip K. Dick

(Philip K. Dick was a prominent science fiction writer. Popular screen adaptations of his work include Blade Runner, Minority Report, Total Recall and TV series The Man in the High Castle)